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Facing the profound
change in the financial sector, alternative forms of funding are increasingly
gaining importance for companies. Thus, an intelligent and foresighted
cash management is an essential competition factor in a globalized
world economy. The basis consists of solid information and data taking
into account both internal and external parameters. For the sake of
the highest possible corporate freedom, liquidity on short call and
risk management play an important role.
EuPD Research | Finance & Insurance has been delving into Finance
& Insurance for years and cooperates with the most well-known
German financial experts of economy and companies. Core issues are
amongst others business finance, risk management and eCommerce.
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| The internet has
established itself as a trading platform. We analyze emerging developments
and trends in the field of eCommerce. |
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eCommerce 2007 |
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Interviewed companies/
method:
The survey "eCommerce 2007" is in both, method and content,
linked to the studies "Electronic Payment Systems for Online
Traders 2003," "eCommerce 2004," and "eCommerce
2006." It is based on two separate telephonic inquiries,
each of which is based on a standardized questionnaire. On the
one hand, 1,035 online users and on the other hand, 504 online
traders were interviewed. |
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Added value of the survey:
The research design allows for a comparison of the answers given
by online users and online traders. Thus, it offers a complete
snap-shot as well as a realistic prognosis of the commercial
usage and potential of the internet. The following issues were
in the spotlight of both survey waves: |
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| Online
Users |
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Demographics |
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Internet experience |
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Intensity |
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| Online-Shopping |
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Product groups |
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Payment methods |
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Success factors |
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| Private Sales |
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Product groups |
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Experiences |
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Motives |
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| Online
traders |
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Marketing
and customer loyalty |
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Success factors and appraisal of the potential for improvement |
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Share
of turnover and development of sales |
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Range
of products and payment systems |
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Optimization
and integration of costumers’ feedback |
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Services
Unique problems require unique solutions. In order to find answers
to your questions, we develop individual and creative concepts that
we put into practice with profound methodical and technical know-how.
In doing so, we receive support from well-known experts of different
fields. We do not provide pure data and tables only, but also visualized
results, profound interpretations and approaches to problems, which
are elaborated in cooperation with the customer.
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 Heike Uhlemann
h.uhlemann@eupd-research.com
+49 228 97143 54 |
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Thomas
Olbrecht
t.olbrecht@eupd-research.com
+49 228 97143 59 |
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